Future of SEO- Whose Court Is The Ball In?

Can you tell me what it is? Dude, Google it !!

Being one the dynamic search engine of all times, Google has invariably substituted the meaning for ‘search’ in the dictionary. This is the result of consistent research by the developers, frequently changing algorithms and an everlasting spirit to give the best of searches to its users.

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Any website which appears on the top of Google’s search list is invariably the best one or more appropriate, a reliable one. With the enhancement of Search Engine Optimization (SEO), netizens “try” to make their website achieve a million views, by increasing the density of keywords, even though it doesn’t deserve to be one. Google or any other search engine for that matter is NOT ready to encourage such repercussions, solely because it would reflect on their reliability.

Been there, done that…. Yet everything,  in vain?

Needless to say, Google with its indomitable algorithms is taking utmost care to preclude other search engines out of the picture. Hence it is trying to give an unequivocal assurance to its users by chucking down useless websites which have repetitive/copied content.

To make any website or page link to pop on the top of Google’s search list, websites have to take care of the following:

  • Increasing the number of inbound links to your website will have a good impact on the views.
  • Focus on on-page factors rather on off-page factors. It is agreed that keyword density is important but what REALLY matters is the content you give on your website which the searchers find appropriate.
  • Dance along with Google’s changing algorithms by updating the information on your website from time to time. This will ensure your website comes in the first page of Google search.
  • Encourage comments by viewers by responding to them as soon as possible. This will reflect on your site’s attitude of giving importance to them. Gradually your website will gain more traffic than before. Isn’t that what you wanted?
  • The vacillating rollercoaster ride of Search Engine Optimization promises to achieve greater heights and specifications in the near future. And exactly how is that? Well, the answer is simple. At first search engines added SERPs or Search Engine Results Page to optimize the results. This then faced another minor change followed by the recent ‘Google suggest’ which saves time from going through an entire search list by providing alternative queries as you type.

    Make hay while the sun shines!

    The next future is apparently the ‘Real-time’ search. This however will attribute a new meaning to SEO. Fear not! It is true that search engines are running tests whether to place the results above the organic results and all that goes with it. If this comes into picture then voila, a new meaning is derived for SEO. Not to forget the surge of online videos, which will probably consolidate into the existing ambience of SEO, mainly contributed by you tube.

    Search engine gurus like Google and Bing are constantly researching on this field and hence it is advisable for the netizens to keep up and make the best use of it.

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    About Patrick

    Patrick is the owner of SEOSPIN.net
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